Clue Software
Pre-investment due diligence | Interim CMO | Brand strategy | Visual and verbal identity | Marketing strategy | Collateral development
Crafting a future-ready brand identity.
In the complex world of investigative technology, Clue has emerged as a leader, thanks to their proactive approach and the strategic support of Talisman Sparro. Our engagement began with a high-level marketing strategy that evolved into a comprehensive brand programme, including a pivotal interim CMO role that propelled Clue through significant growth phases and investment milestones.
“We’ve been working with Talisman Sparro for over a year now, and they have become an integral part of the Clue team. Initial engagement was to develop a high level marketing strategy to support us through our investment round and prepare for the scale up journey.
The output highlighted the potential for Clue, swiftly progressing into a brand programme and a series of workstreams which included an interim CMO role. I have personally enjoyed building a positive relationship with the team and it’s been a really collaborative and productive process that has bought the whole business together and gives us a fantastic platform for global growth.”
Our strategic guidance in brand strategy, stakeholder engagement, and marketing not only prepared Clue for their scale-up journey; but also established a strong platform for global expansion. The collaborative and productive relationship we've built underscores the importance of innovation, strategic repositioning, and the creation of a brand identity that speaks directly to the heart of the market, demonstrating the tangible benefits of our integrated brand solutions and thought leadership position.
A platform for growth.
